Post-90s’ stage  Fulfilling creative dream

New Ingenious•China Graduate Fashion Week 2015 kicked off in 751D•PARK in Beijing on May 15th. This fashion creative feast attracts nearly 900 graduates from 32 institutions. Focusing on connecting the new talents with the market and spreading offline platform to online, this year’s fashion week will further strengthen the atmosphere of commerce and innovation.

As the highest platform for China’s fashion education exhibition and communication, this year’s graduate fashion week welcomes an unprecedented number of college and university participants. From May 15th to 20th, there will be 30 graduate shows, as well as nearly 40 activities, including forums, lectures, recruitment, contests and award ceremony.

China Graduate Fashion Week is jointly organized by China Fashion Association, China Garment Association and China Textile and Apparel Education Society. From 2015, Shanghai New Ingenious Investment and Holding Co., Ltd. becomes the exclusive title sponsor of China Graduate Fashion Week.

China Graduate Fashion Week, firstly launched in 2013, aims to promote college graduates fashion education achievement, present their creative design talent, and promote entrepreneurship and employment for college graduates, to further enhance our country’s fashion education quality, strengthen the combination of company, institutions and research, and better meet the demand for innovative design talents in the process of the transformation and upgrading of China's textile and apparel industry.

32 institutions from home and abroad, unprecedented in scale

This year welcomes the third China Graduate Fashion Week, and the number of institutions participating in the feast has increased from the first year’s 22 to the second year’s 24 and jumped to this year’s 32. “The high engagement of home and abroad institutions suggests the achievements China Graduate Fashion Week has made in building a communication platform among colleges and universities, facilitating the improvement of the quality of talents training and making colleges and universities accept the tests of society and enterprise (employers),” said Mr. Li Dangqi, the chairman of China Fashion Association and committee of China Graduate Fashion Week.

Mr. Li believes the platform needs to break new ground in facilitating the employment of graduates and providing channels and opportunities for enterprise selecting talents and graduates selecting employers. “I hope, through the graduate fashion week, the participated institutions can sort out their own directions and objectives of schooling, work hard to improve faculty resources and focus on specialty,” added Mr. Li.

30 graduates shows, setting up the international day

Of the 32 institutions participating in the New Ingenious•China Graduate Fashion Week 2015, 29 domestic colleges, which include artistic, comprehensive and specialized colleges, are from 12 provinces and municipalities, covering the main gathering area of China’s textile and apparel industry. Among them, 12 have presented their works in the graduate fashion week for three years consecutively, and 8 will give their debut shows. The three foreign colleges and universities are from the UK, Italy and Australia respectively.

China Graduate Fashion Week will last for 6 days, with a total of 30 graduate shows, whose scale is far beyond that of the graduate fashion week in UK. At the same time, China Graduate Fashion Week sets up the international day for the first time, on which foreign colleges and universities along with domestic colleges with international cooperation background will show their talents.

New Ingenious sponsors the building of the creative platform

Shanghai New Ingenious Investment and Holding Co., Ltd. becomes the strategic partner of China Graduate Fashion Week. As the exclusive title sponsor, Shanghai New Ingenious Investment and Holding Co. Ltd. will spare no effort to sponsor this creative social activity from 2015.

Shanghai New Ingenious Investment and Holding Co., Ltd. operates business in multiple industry fields, including self-developed five-star hotels, civil residence, intelligent office buildings and other commercial real estate projects. It also acts as an agent of sales, modification and design research and development business of international high-end brand car in China, and introduces the world's top Michelin food culture theme restaurant.

China Fashion Association collaborates with Shanghai New Ingenious Investment and Holding Co., Ltd. to build a higher, broader, and more influential platform for the cultural creative industry on the basis of complementary advantages. They will jointly plan and hold a series of fashion culture activities to promote the development of the fashion industry and improve the level of Chinese fashion art education, create healthy growth space for China's new generation of fashion designers and increase the innovative ability of Chinese fashion designers.

Forum + Showroom  focusing on commerce and innovation

Besides the graduate shows, there are many other activities, including forums, lectures, talent recruitment, etc. In the fashion week, which helps to create a thick atmosphere of commerce and innovation and further facilitate the connection of post-90 new talents with the market.

Beijing Fashion Forum will be held from May 19th to 20th. The two symposiums of the forum, “The expression of cultural confidence in terms of design” and “Cloud customization: the new mode of the fashion industry” are closely related to the current hot issues. Experts, scholars, designers in the field of fashion education and industry will deliver speeches and have discussions around the two themes. This year’s forum is jointly organized by China Fashion Association, Beijing Institute of Fashion Technology and Guangdong International Fashion Research Institute.

The Job Fair of Design Professional, which will be held on May 18th, is larger in scale than the last session, attracting nearly 40 enterprises.

D+Y Showroom is open during the graduate fashion week, where the latest series of young independent designers from home and abroad are presented and reserve both on-the-spot and online are available.

751 Fashion Classes will invite designers from home and abroad and senior buyers to give lectures. They will share their experience in innovation and starting a business from aspects of design philosophy and originality as well as the commercial practice and channel building of independent brand. Besides, China Fashion Association training center will invite the French draping expert to give a lecture on creative fashion style design.

The 20th Excellent Fashion Graduates Award showing new look

On the evening of May 20th, the most spectacular sessions of the week, New Ingenious•China Graduate Fashion Week Annual Award 2015 and JOEONE the 20th China Excellent Fashion Graduates Award will be held in the Workshop 751D•PARK. This year marks the twenty anniversary of the award, and the committee will invite representatives of previous winners of the award attend the ceremony.

A total of 49 excellent graduates from 44 institutions in China will compete in JOEONE the 20th China Excellent Fashion Graduates Award contest. As the nation’s only appraisal and selection activity for excellent fashion design graduates, the Excellent Fashion Graduates Award contest sets up “Brilliant tailoring • Dream” as its activity theme for the first time.

In addition, launch ceremonies of GENIAL•Artificial Fur Fashion Design Contest and XiuQi•2016 1st China new Chinese-style outfits Design Contest will be held during the fashion week.

This year’s fashion week also launched online show - "my idea, my dream" micro video prize. The solicitation show, lasting from April 20th to May 28th, welcomes works from all graduates of the participant colleges, enabling more post-90s young talents to show their design talent and dreams through another stage.